Bloomin' Easy® Birthday Cake™ Butterfly Bush (Buddleia 'PODvb3-30')

Bloomin' Easy® Birthday Cake™ Butterfly Bush (Buddleia 'PODvb3-30') is a fast-growing deciduous shrub with an upright habit and narrow gray-green foliage. Long, upright panicles of bright purple flowers with orange eyes carry a mild, sweet fragrance and attract bees and butterflies.

Flowers appear from summer into fall. Grow in full sun and well-drained soil.

Growing details

• Plant type: Deciduous shrub
• Mature height: 4–5 feet
• Mature spread: 2–3 feet
• Spacing: Approximately 2 feet apart
• Hardiness: USDA zones 5–9
• Light: Full sun
• Soil: Well-drained; avoid wet soil
• Flowers: Bright purple with orange eyes; mildly sweet-scented
• Bloom season: Summer into fall
• Foliage: Narrow gray-green leaves
• Habit: Upright
• Cultivar: 'PODvb3-30'

Care and garden use

This low-maintenance shrub tolerates a range of soils provided they drain well. Avoid wet conditions.

Use as an accent or in grouped plantings, borders, wildlife gardens, rock gardens, foundation plantings, hedges, or suitably sized containers. Pair with verbena, Russian sage, or daylily where growing conditions suit each plant.

Image credit: John Seb Barber, IMG_3416. Plants naturally vary in appearance and may differ from the images shown.